Community management
Timely replies to comments and messages, handling tricky situations, and keeping a real connection with your audience.
How it works
If someone who came from an ad sends a message and gets no reply for 6-8 hours, chances are they've already found what they needed elsewhere - community management closes exactly that gap. Many businesses put a lot of effort into creating content but forget about answering incoming questions in time, even though that's where the sale is often decided.
Especially suited to businesses that can't keep up with the message volume as ad spend grows, or don't want to pull their own team away from core work. It matters especially during holidays and campaign periods, when message volume spikes.
Our job isn't just replying "hi, how can I help" - every message gets a substantive answer with real product information, in the brand's tone. When a controversial comment or negative review comes in, we respond carefully, without getting defensive, in a constructive way - it's a public reaction other followers see too.
To boost engagement, we work not just reactively (replying to incoming messages) but proactively too - story polls, Q&A formats, and other tools that pull the audience into a conversation. That builds not just sales but a loyal audience.
This service usually runs alongside content planning - content brings people in, community management keeps them and turns them into customers.
Frequently asked questions
Usually within 15-30 minutes during business hours; nighttime coverage can be arranged separately (auto-reply + follow-up in the morning).
We first respond publicly, calmly and constructively, then try to move the conversation to private messages so it doesn't turn into a public back-and-forth. In serious cases we contact you right away.